The School of Electrical and Computing Engineering at Georgia Tech (GTECE) needed to evolve their website to match the new brand standards and a recruitment campaign to highlight their program. They wanted something that stood out from the norm, and presented them as where the cool kids work on the next big idea. As the lead creative on the business, I art directed their recruitment video. Additionally, I developed the new website UX and design, which provided a streamlined path to information with navigation options based on both user type and academic program.

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